Brand Spotlight Census 2020


Top questions about the U.S. census answered

Posted at 5:23 PM, Apr 01, 2020
and last updated 2020-04-01 19:27:30-04

The census is live and you can respond NOW! It happens only once every ten years and it impacts everyday life for Utahns. This is a great activity to do at home from your phone or computer while practicing social distancing.

Here are some of top questions and answers about the Census:

How does the census impact our economy in Utah?
Many federal funding programs are based on population totals and breakdowns by sex, age, race and other factors. Your community benefits the most when the census counts everyone.

Utah is one of the fastest growing states, how will the census play a role in that growth going forward?
Utah has been the fastest growing state in the nation since the 2010 census. Census data helps us understand how our state has changed and ensures that everyone receives fair political representation and fair distribution of federal and state tax dollars.

How do private businesses use census data?
Businesses use U.S. Census Bureau statistics to help guide their decisions. Businesses use population statistics to understand their customers and potential employees.

Who should be counted in your household?
EVERYONE. The census is based on where every individual in the United States lives on April 1st. All individuals in your household should be counted, including infants.

How is Utah doing so far?
This year for the first time ever the census is online which allows us to track how our response rate is doing. Currently 31.5% of Utahns have completed their census. We are ahead of many states and on a great track, but we can still do better! We want to see that number much higher.

How can you complete the census?
For the first time, the census is available online, so you can do it from your cell phone or computer, which is the perfect activity right now while we are all practicing social distancing. It is also available over the phone or by mail in a wide variety of languages. It will vary on the size of your family, but the census can take as few as 5 minutes.

Where should you go for more information and to take the census?
Visit to learn more and take the census then share on social media using #CensusDone to help others do the same.

Be counted, you matter.