Utah filmgoers ponder MoviePass’ future

Posted at 5:58 PM, Aug 03, 2018
and last updated 2018-08-03 20:11:26-04

SALT LAKE CITY — MoviePass promised a movie a day for the same price as a movie a month.

The offer was especially attractive to Utahns, says the Salt Lake Tribune's digital culture reporter Sean P. Means.

"People in Utah have a higher per capita average going to the movies than any other state in the country," Means said.

It's easy to see the potential pitfalls in a business plan that offers so much for so little, and those pitfalls turned into a gaping chasm in the last eight days.

We talked with Means about the MoviePass problems.