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Utah co-creator of Beatles ‘Sgt. Peppers’ image reflects on irritations and inspirations

Posted at 6:26 AM, Dec 03, 2020
and last updated 2020-12-03 12:02:24-05

SALT LAKE CITY — In the 1960’s artist Jann Haworth was living in London and married fellow artist Peter Blake.

An art dealer who knew the couple asked for their input on images being considered for album cover.

It wasn’t just any album. By 1967 the Beatles were ready to release ‘Sgt. Peppers Lonely Heart’s Club Band’ which remains a favorite among fans and critics alike.

Haworth and Blake were soon hired to help execute a grand vision for the album, one that would surround the ‘Fab Four’ with their idols and contemporaries.

Paul McCartney and the rest of the Beatles passed along suggestions.

George Harrison wanted Indian Guru’s.

Ringo Star had entertainers in mind.

John Lennon suggested Hitler and Jesus. Both were removed.

Haworth and Blake added women since the Beatles hadn’t suggested any.

Watch the video to hear more from Jann Haworth about the choices that were made, and how her work on the album cover still influences her ongoing work in Salt Lake City today.