SALT LAKE CITY -- The ad experts and Salt Lake City firm Richter 7 took their lunch break to watch and rank Super Bowl commercials.
The best? Doritos with an ad showing an expectant father munching chips as his wife gets an ultrasound. Turns out the unborn child is a Doritos fan, diving around the womb trying to grab a chip.
The most talked about ad of the Super Bowl, Mountain Dew's "PuppyMonkeyBaby" wasn't a big hit with the Richter 7 crowd, getting their "Creative Fumble" award.
And the ad USA Today reports was the favorite for Utahns in their nationwide survey, the Heinz "Wiener Stampede" got Richter 7's "Best Low Budget" distinction. Wiener Stamped shows a herd of dachshunds dressed as hot dogs running towards people dressed up as Heinz ketchup and mustard.