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Kid to Kid celebrates 28 years, passes savings onto customers with anniversary sale

Posted at 8:19 PM, Nov 10, 2020
and last updated 2020-11-10 22:25:45-05

The first Kid to Kid store opened right here in Utah 28 years ago. Now there are over 100 Kid to Kid franchisees all around the world, including 10, locally-owned locations in Utah from Ogden, all the way down to St. George!

Amanda got to visit with South Jordan store owner, Kelli Purser, about why she loves the franchise's model of buying and selling new and used clothing.

Kelli said, "I have 4 kids, and I’m a bargain hunter at heart. I started shopping at Kid to Kid and loved the concept of buying and selling so much that I got a job there. Eventually, my husband and I bought the store. My daughter and I really love helping people find deals on things for their kids."

"Last year, Kid to Kid customers across the country saved over $150 million dollars by shopping at Kid to Kid. That’s really important – especially now when the economy is so up in the air!"

People can save even more money on their kids' winter wardrobe and beyond at Kid to Kid Utah's big anniversary sale Nov. 11, 2020. Here are Kelli's insider tips:

"Most of our items are under $5. The average shirt is about $3.50, pajamas are under $4. Most jeans are about $5 and winter coats are under $10."

"With our Anniversary Sale deals, you’ll save 20% off the regular price, or up to 50% off selected stickered items. That means EVERYTHING including new things like these Melissa and Doug Toys, kids' face masks and gently used (and typically name-brand!) clothes."

Lastly, all the precautions to prevent Coronavirus have been taken to allow you to still sell your gently used and new kids' clothing and accessories, as well as for safe shopping in-store!

And just a reminder if you plan to sell to Kid to Kid: "Kid to Kid has kept growing because it makes so much sense. Parents can trade in the nice clothes and toys that their kids outgrow and earn cash or store credit to buy more things at really low prices. We pay parents cash – or 20% more in store credit – when they bring in the nice things their kids have outgrown. And then we sell those items at amazing prices to other kids who need and want them."

"We pretty much anything kids use or wear as long as it’s in like-new condition. That includes kid’s clothes up to size 14, toys and books, coats and shoes – and even maternity fashions. We also buy baby gear after we screen it for safety and check recalls. Most thrift stores just send baby equipment donations straight to the dump."

There are 10 individual, locally owned Kid to Kid franchises that create jobs in the community and every Kid to Kid store is a family owned, family run business that helps UTAH families save money. To find a convenient location near you, go to